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Powerful prompting

by Leigh / Friday, 20 June 2025 / Published in Business

In yesterday’s Winning Strategies session we spent some time doing a deep-dive into a number of effective prompting techniques for ChatGPT and GenSpark, some of which were to make use of their Deep Research functions.

Whether you have begun to implement AI into your business, are an expert already, or just dipping your toes in, you will likely have at least begun to play with ChatGPT. I’m sure you’ll agree that it becomes obvious pretty quickly when you interact with AI; the better your questions (prompts), the better quality answers you get.

In short… The Power is in The Prompt.

Here are some great questions to ask ChatGPT to supercharge the effectiveness of what comes back:

What questions can I answer for you to improve the quality of the answers and information we are getting?

What have we not discussed that would improve the answers, taking all our previous conversations and everything you know about me and my business into account?

And the following is a great place to start with getting a broader perspective on your specific industry and organisation:

Explain to Genspark Deep Research (or ChatGPT Deep Research) what you do, and provide your website, then ask what the future of this type of organisation is and measures you can take to future-proof it, given the likely changes because of the advancement of AI and technology.

We also looked at Large Language Model (LLM) SEO and the ground we need to cover to capitalise on the emerging use of ChatGPT and other LLMs for what was standard search. This will clearly become a new staple in marketing practices moving forward.

Ask your LLM what measures you should take to improve your Large Language Model SEO.

It’s invaluable being able to explore and share tips with comrades whilst we adjust to the new landscape.

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